Increased successful swaps by 2.8x and engagement increased by 3x for Travel Swap Shop

Travel Swap Shop's platform experience wasn’t intuitive, scalable, or building enough trust to fuel growth.
We reimagined the UX to simplify listings, enhance discovery, and increase trust across every step of the swap journey.
Results: 2.8x increase in successful swaps, 50% reduction in abandoned listings, and 3x more engagement from users.

Travel Swap Shop is a peer-to-peer platform that lets users swap or sell unused travel bookings, experiences, and gear.

The Challenge

Our Approach

User Flow Redesign

Mapped the entire journey — from listing a trip to completing a swap — and rebuilt flows for clarity, simplicity, and speed.

Guided Listing Experience

Introduced step-by-step listing forms with smart suggestions, real-time validation, and preview cards to reduce friction.

Trust Signals & Ratings

Added user verification, profile badges, swap history, and peer reviews — creating a marketplace people could trust instantly.

Mobile-First Interface

Redesigned key screens for mobile-first usage — including dashboard, swap inbox, and calendar syncing.

Smart Swap Matching

Improved algorithm transparency with filters, match quality indicators, and alerts when high-probability matches appear.

The Results

Increase in successful swaps by

2.8x

thanks to better listing flows, improved communiations.

Abandoned listing reduced by

50%

as new users were more likely to complete listing.

Increase in engagement by

as users revisit the site.

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We've Impacted over 1,000,000 USD or revenue through telling stories that sell

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